Singapore FinTech Association Enabling the Shift Towards Innovation & Entrepreneurship in Southeast Asia

The Singapore FinTech Association (SFA) was founded in November 2016 by President Chia Hock Lai and a group of industry and community leaders. The association is a cross-industry nonprofit initiative, aiming to facilitate collaboration in the ecosystem between market participants and stakeholders in the FinTech industry. Blockchain.News interviewed Chia Hock Lai to find out more about the leading association in Singapore. 

“We were set up to support the growth of the fintech sector in Singapore. As a nonprofit cross-industry organization, we have more than 350 corporate members, and 80% of our members are FinTech and blockchain companies,” stated Chia. The remaining 20% is made up of banks, insurance companies, big four, law firms.  

The association held the first-ever Singapore Pavilion at the Singapore Fintech Festival in November, the biggest country pavilion in the biggest fintech festival in the world. The association helped to connect 1500 attendees with different backgrounds and industries such as fintechs, financial institutions, venture capitals, and global networking and fund-raising opportunities. During the festival, the SFA signed 5 new partnerships with different associations, including the Federation of Indian Chambers of Commerce, the Nordic Innovation House, Belt and Road TechFin, CapitaLand, and FinDec, a Swedish Fintech Association.  

Sharing experiences 

“The first and most important factor of our partnerships is about sharing experiences, from our respective countries, and connecting our members to the right parties,” said Chia. Fintech companies from other countries can leverage on the SFA’s network for help when they are seeking to move into the Singaporean or the South East Asian market.  

“The banks in Singapore were quite early in their digital transformation journey. In Singapore, we have more than 40 innovation labs set up by the banks,” he explained. The SFA mainly focuses on four sectors, providing access to capital, connecting startups and giving them access to markets, advocating for pro-innovation policies, and talent and education. 

Providing access to capital 

Many of the SFA’s members operate in multiple countries, and capital is needed to be able to grow their business. “We connect them to investors, and we also curate events for them. Recently, we organized what we called a ‘deal day’ for them, as we had a lot of our international partners come over to Singapore,” Chia elaborated. 

According to Chia, over 170 SFA members attended the event and had the opportunity to meet around 79 investors. Over 40 meetings were conducted, and a few deals and fundings have been closed through the event. 

Connecting to markets and access 

The third sector is connecting startups and members to markets and giving them access. “That’s where all the international memorandums of understanding (MoUs) come in handy. When they want to expand overseas, our overseas partners can give them the additional hand-holding,” said Chia.  

Advocating for pro-innovation policies 

By advocating for pro-innovation policies, Chia further explained, “We help to gather the industry when new regulations are coming, we help to gather feedback and submit them to the regulator, in our case, it’s the Monetary Authority of Singapore (MAS). We also advocate for a more level playing ground between the fintechs and financial institutions.” He concluded that Singapore mostly focuses on collaboration, as 80% of the SFA members are focused on business to business (B2B) offerings. 

The Monetary Authority of Singapore

The MAS believes in having regular dialogues with the relevant industry association, who can represent and represent the interests and the concerns of the industry more effectively. “We grew a big international partnership network, which turned out to be very useful because, for a lot of our fintech companies, Singapore is not a market to be competing with the banks, but it’s about having their business around in the region,” explained Chia. “If they are interested in Southeast Asia or Asia, Singapore is always at the top of their minds. We can enhance the perception that there is an active hub that we can render to them. I think we’re one of the most active associations around.” 

Innovation in Singapore: It’s not just about the technology

In the last ten years, there has been a clear visible shift towards encouraging innovation and entrepreneurship in Singapore. Chia added, “That could be seen at all various rankings in innovation indexes, but in the financial services sector, especially the banks’ mindset and culture is still the biggest challenge. It’s not just about technology, it’s about the mindset. For them, very often, they focus on balancing on the near-term profit versus investing in the long run because investing in digital innovation doesn’t give an instant return. It’s a challenge for them to manage both.” 

Working with the traditional financial sector 

According to Chia, a lot of the traditional financial institutions, including local and foreign banks, join the SFA because of its broad member base. With the SFA’s access to overseas fintech companies through its partners, financial institutions can gain access to startups, which also influences the traditional financial sector’s culture. “Very often, when you do this kind of accelerator program, and one of the senior management from a traditional bank becomes the mentor for the startup, you will see the physical change. It has to start within the company.” 

The Singapore Fintech Association: Boosting the Industry with Blockchain Education

In part one of our interview with Chia Hock Lai, we explored the Singapore FinTech Association’s four main sectors, providing access to capital, connecting startups and giving them access to markets, advocating for pro-innovation policies, and talent and education. 

Chia, previously worked for an insurance company, as the head of the digital office. In his role, he highly encouraged digital innovation, focusing on insurtech. “I took the very first Massachusetts Institute of Technology (MIT) fintech certificate program. In our batch, we had more than 1000 students, and 20% of them were based in Singapore. We have all these regular meetups during the course, and a few people thought we were trying to form a fintech Association,” said Chia. “The Monetary Authority of Singapore (MAS) was looking at supporting a representative industry association as it didn’t want it to bee too fragmented by too many associations, Singapore is a small market, and they gathered a few of us together, and somehow, one thing led to another, and I was selected as the founding president. Here I am three years later.” 

Capability transfer for tech talents 

Chia suggested that providing access to talent is one of the best ways to promote a healthy fintech sector. “You need talents like entrepreneurs, talents from the financial services, and the technology sector as well. Singapore is an international financial sector; we have a lot of financial talents but not enough of tech talents.” 

As there is a shortage of tech talent in Singapore in the blockchain and AI sector, the government introduced a scheme called the ‘capability transfer program’ where foreign talent is encouraged to come to Singapore. “We do support this kind of policy because in the medium to longer term, we will need to grow our own local pipeline of our talent, in the short run, we need a mixture of talent from all over the world.” 

Education 

In February 2017, the SFA signed MoUs with the five local Singaporean Polytechnics, including the Singapore Polytechnic, Nanyang Polytechnic, Ngee Ann Polytechnic, Republic Polytechnic, and Temasek Polytechnic. “We were able to provide fintech workshops and internship opportunities for Polytechnic students. In the following September, we designed a fintech pilot program with the Singapore Polytechnic together with the National Trades Union Congress (NTUC),” said Chia. He explained that the idea behind it was to put the focus on reskilling and upskilling existing workers in the financial services industry. “With the onset of fintech, and with banks undergoing a digital transformation, some of their roles will become less relevant. I think we are the first to focus on upskilling and reskilling.” The SFA also signed an MoU with the Institute of Technical Education (ITE), to foster a more inclusive fintech talent pool. 

Rather than only focusing on universities and polytechnics, the SFA also went to different secondary schools around the country to let students understand and explore the various career opportunities there are in the fintech sector. So far, the SFA has reached around 5000 secondary students in Singapore through this initiative.  

Earlier this year, the Singapore Blockchain Association (SBA), which Chia is also the founding chairman, launched blockchain developer courses, focusing on nurturing the tech-based talent. “Recently, we launched our professional conversion program for blockchain developers together with the Singapore Polytechnic, a program that provides a job placement along with a salary and training subsidies for the employers,” explained Chia. Although he believes that in an average fintech company, there would be a composition of more tech talents than other positions, it is essential for the association to be as inclusive as possible in the talent-related initiatives held by the association.  

Blockchain for the future? 

Chia believes that the potential will be in blockchain in the next three to five years. “If you look at the Ernst and Young fintech Adoption Report 2019, adoption in Singapore already jumped to nearly 70%, so fintech adoption is already there,” said Chia. “That’s why we set up the Singapore Blockchain Association to focus on getting the talents ready.” 

The Singapore Blockchain Association has been encouraging businesses to explore the adoption of blockchain technology in suitable use cases, as blockchain may not be a suitable technology solution for all businesses. “We are taking on the role of creating talent, educating the public, and providing education to the small to medium enterprises (SMEs) on blockchain. We also recently taught our very first enterprise blockchain course in collaboration with the National University of Singapore.” 

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